4 Time Your Customers Want Real-Time Emails

4 Time Your Customers Want Real-Time Emails The average person receives up to 90 emails in a day, ranging from social media notifications, newsletters, and spams. When was the last time you opened your mailbox to find something truly unexpected in there? Don’t worry if you can’t remember. Your customers feel just the same. Email is the least preferred form of communication outside of the B2B world. As a result, very few people write emails to each other. But, it doesn’t mean they don’t read emails. Automated emails have a bad reputation as they can lack personality and humanity. However, they are crucial to share real-time information with your B2C customers. Ecommerce and other online retailers need to set 4 real-time notifications to keep their customers engaged throughout the transaction process. Credit: www.quotecatalog.com When they’ve just purchased When a user has just bought from your site, you need to male sure they can receive immediate confirmation of the transaction via email. Ther confirmation template needs to include essential information, not only regarding their order â€" you should also add a summary of all articles along with images whenever possible â€" but also the delivery address, the payment method chosen and the expected delivery date. You should mention how they can get in touch to correct mistakes in the order or their confidential data. No customer wants to wait between checking out on the site and receiving an email, so make sure you set your automated transaction notification in real-time. When their order has been dispatched The reason why everybody loves Amazon is that it takes only a click to buy and receive an immediate shipping notification for Prime members. While customers are aware that not every online retailer may have the same speedy services like Amazon, they do hold your company to the same high standards. As a result, delays in sharing tracking information can be held against your business. Customers want to know in real-time when their parcel is on the way. It’s good practice to automate a shipping email when the package leaves your warehouse. When their order is on the way For long-distance orders, parcels can be transported via 18 wheeler trucks to the courier depot ahead of delivery days. However, when customers are used to same-day delivery with companies like Amazon, they may not understand the delay. You want to implement an email function that keeps them informed of their parcel journey and let them know about any downtime in real-time. From truck accidents to poor weather conditions, let them know what is happening to avoid frustration. When you refund their money Lastly, even though most sites have a clear refund policy, your customers are likely to purchase without consulting it. Your customer service team needs to be there to help them go through the process. But, more importantly, the refund process can take several days. You want to keep customers in the loop by letting them know when their refund has been made to prevent confusion. An automated refund email that is linked to your accounting team can save you a lot of time. We live in a world of click-to-buy behaviors. Your customers want everything immediately. If you can’t deliver the parcel as quickly as Amazon, you should at least make sure information reaches your customer in real-time. Informed customers are less likely to hold a grudge for delays or order problems.